Closing on: Jun 30, 2024
Job Category: Professional
Job Type: Full Time
Job Location: Silver Spring

Overview

Since our founding, Laisar has contributed to the revitalization and development of communities by using data to help organizations understand the social, economic and environmental benefits of actively engaging with the surrounding communities in which they operate. We help clients tell data-driven compelling stories about their socio-economic impact, gain new insights into their organization, update their business diversity strategy, and actively comply with government and corporate requirements for supplier diversity.

Job Summary

We are looking for a talented Copywriter with a passion for crafting compelling copy that captivates audiences and drives results, and help us create impactful content that resonates with our target market.

Responsibilities

– Create engaging and persuasive copy for various materials, including annual reports, impact reports, website content, social media posts, print materials, and more.
– Collaborate with the project teams to develop effective messaging strategies and storytelling.
– Conduct thorough research to understand target audience, market trends, and competitors.
– Edit and proofread copy to ensure accuracy, clarity, and adherence to brand guidelines.
– Utilize content management systems to publish and update website content.
– Stay up-to-date with industry trends and best practices in copywriting and digital marketing, and develop and implement communication strategies and campaigns to effectively reach target audiences
– Create engaging content for various communication channels, including social media, websites, and newsletters
– Write and distribute press releases, media advisories, and other communications materials
– Maintain a consistent brand voice and style across all communication platforms
– Collaborate with internal teams to support marketing initiatives and ensure consistent messaging

Experience

– Proven experience as a copywriter or in a similar role.
– Strong writing, editing, and proofreading skills.
– Proficiency in Adobe Creative Suite or similar design software.
– Familiarity with content creation for various platforms, including social media, websites, and email campaigns.
– Knowledge of content management systems and basic HTML/CSS is a plus.
– Understanding of digital marketing principles and strategies.
– Ability to work independently and meet deadlines.

Skills

– Excellent written and verbal communication skills
– Proficiency in social media management platforms and tools
– Strong media relations experience, including pitching stories and building relationships with journalists
– Ability to write compelling content in a variety of styles for different audiences
– Knowledge of marketing principles and ability to apply them in communication strategies
– Comfortable with public speaking engagements and presenting information to diverse audiences
– Familiarity with journalism practices and ability to work with reporters on news stories
– Understanding of public relations principles and practices

This position requires a strong Copywriter/Editor who can effectively convey messages through various channels.

Job Type: Full-time

Salary: $55,000.00 per year

Benefits:

  • Paid time off
  • Retirement plan

Schedule:

  • 8 hour shift at the office. This is not a Remote Position.
  • Monday to Friday

Apply for this position

Allowed Type(s): .pdf, .doc, .docx